Apure launches the Minus, a breakthrough in recessed lighting with a minimal profile and powerful output, redefining the possibilities for architectural lighting design.
FOR IMMEDIATE RELEASE
Recessed Lighting Redefined: Apure Introduces the Minus
Miami, FL - March 25, 2017 - Apure Architectural Lighting is proud to announce the launch of the Minus, a groundbreaking innovation in recessed lighting that redefines what’s possible in architectural design. The Minus fixture is nearly imperceptible, featuring an aperture of just .4 inches (10mm) and fitting within less than an inch (25mm) of recessed space. Despite its minimal profile, Minus produces an impressive 1050 lumens from the source LED, offering a 20- or 40-degree beam that delivers soft, shadowless light with virtually no glare.
This revolutionary fixture leverages proprietary microchip technology to ensure a minimum of 50,000 hours of life (LM80) at 100 percent, without overheating. The Minus can be installed without trim for a discreet lighting effect and is fully dimmable. Compatible with industry-standard transformers, Minus can be installed without the need for an electrician, thanks to its low voltage design.
As ceiling heights have evolved in American homes, the Minus allows architects and designers to maintain high ceilings without sacrificing recessed lighting. Whether in renovations or new construction, Minus enables the installation of recessed lighting with minimal overhead space, making it both an economical and aesthetically superior choice.
Apure invites you to experience the Minus at its world debut during Lightfair International at the Pennsylvania Convention Center in Philadelphia, May 7-11.
For more information about Apure and the Minus, please visit apurelighting.com
For over a decade, Apure has been a pioneer in architectural lighting, consistently pushing the boundaries of innovation and sustainability. Our mission is simple yet impactful: to create nearly invisible lighting that seamlessly integrates within architecture, minimizing light pollution and transforming the way we experience spaces.
Our designs illuminate environments while creating an unexpected and remarkable feeling of light, offering an unparalleled blend of functionality and aesthetics.
As the silent light in architecture and interior design, Apure is shaping the future of luxury living.
